POPSUGAR PLAYGROUND: NYC TRIP
The POPSUGAR Play/Ground Event in NYC was an unforgettable experience! Thousands of women came to visit the booths at this 2- day festival, and were introduced to MISSIO in POPSUGAR’s Pop Shop. We were honored to be a part and thrilled to be featured as one of their new favorite lifestyle and beauty brands!
Highlights included meeting POPSUGAR staff and beauty consultants, sharing our story, and interacting with other amazing socially conscious brands like ABLE. Also, spotting celebrities like Kayla Itsines and Mindy Kaling, and sliding down the rainbow colored, adult-sized slides into a giant ball pit were some of our favorite things!
While in NYC we also got to attend an amazing event called the Consumer Discovery show. Here we learned from top business leaders and beauty industry professionals like Bobbi Brown. Sharing our story and purpose in this setting was an incredible opportunity, and we are excited about the connections for MISSIO that may come as a result!
All in all, we are grateful for the opportunity to spread the word about our PRODUCTS WITH PURPOSE, because the more we grow, the more of an impact we can make. Considering that human trafficking is a significant issue in states like New York, we took our platform there very seriously. We are so grateful to have been given the chance to unite people around this purpose and vision- restoring worth where it has been lost.